
House Buying and Selling Guide
STEP 2
ANALYZE ALL ASPECTS
Analyzing all aspects of a real estate transaction is crucial for ensuring success. This comprehensive approach involves evaluating the property's location, market trends, and neighborhood dynamics to determine its current and future value. Conducting thorough due diligence is essential, including reviewing property records, zoning laws, and any potential liens or encumbrances. Financial analysis is also vital, assessing mortgage options, interest rates, and potential return on investment. Understanding legal considerations, such as contract terms and regulatory compliance, ensures a smooth transaction process. Additionally, effective negotiation strategies can secure favorable terms, while collaborating with experienced professionals, like real estate agents, lawyers, and inspectors, can provide invaluable insights and support. By meticulously analyzing these factors, you can make informed decisions that maximize the potential for a successful real estate investment.
M&R Realty, led by the seasoned expertise of Gene Brazzell, is dedicated to guiding potential clients through a streamlined process for real estate success. First, they assist in thoroughly evaluating properties by leveraging local market knowledge and advanced analytics to assess location, market trends, and future value. Second, M&R Realty conducts meticulous due diligence, ensuring all property records, zoning laws, and possible encumbrances are reviewed. Third, their financial advisory services help clients navigate mortgage options and interest rates, ensuring sound investment decisions. Fourth, Gene Brazzell’s deep understanding of legal intricacies ensures that all contracts and regulatory requirements are thoroughly addressed, providing a smooth and compliant transaction. Lastly, M&R Realty's negotiation expertise secures favorable terms, while their network of professional contacts, including real estate agents, lawyers, and inspectors, ensures clients receive comprehensive support. By following these five steps, clients are positioned for simple and successful real estate investments with M&R Realty and Gene Brazzell.
M&R Realty, Inc. has compiled a list of activities that are part of the marketing of your home. Currently that list includes 151 items in our “Making Real Estate Simple” marketing system. Steps 34 through 43 are important as they are critical to marketing your home.
Steps 34-43
- Obtain and verify accurate methods of contacting you.
- Obtain two set of keys.
- Review and explain all clauses of the Listing Agreement and Addendum.
- Explain the use of the Seller’s Property Disclosure Statement you will be completing and how it will help you avoid devastating setbacks and preserve your legal rights.
- Discuss your purchase plans and determine how our team of professionals can assist you in your next purchase (local, new home construction, investment or relocation) or if we can research and find a qualified agent to assist you in your new location.
- Place an attractive Just Listed sign in yard to build excitement for the release of you listing while you prepare it for market.
- Conduct a professional home staging consultation (if needed) to discuss constructive changes to your home to make it more appealing, to show exceptionally well and help it yield the greatest possible price to an interested buyer.
- Provide you with home showing guidelines to help have the home prepared for appointments (i.e. lighting, soft music, etc.).
- Provide you with recommendations for vendors and contractors as needed (i.e. painters, flooring, home organizers, home stagers, etc.).
- Coordinate with our professional on staff photographer to take high definition, full color professional photographs of the exterior and interior of your home to be used on the internet, flyers and other advertising.
M&R Realty, Inc. has compiled a list of activities that are part of the marketing of your home. Currently that list includes 151 items in our “Making Real Estate Simple” marketing system. Steps 44 through 53 are important as they are critical to marketing your home.
Steps 44 - 53
- Create a stand alone property website including Virtual Tour and YouTube video.
- Order a home warranty, if you choose, to protect your home during the listing and escrow period and for twelve months after the sale. This helps reassure the buyer of the quality of your home.
- Install a Supra Lockbox that is electronically monitored and will allow buyers and their agent to view your home conveniently but does not compromise your family’s security, including installing a contractor lock box.
- Enter property data from Data Input Sheet into MLS.
- Write remarks in the MLS system specifying how you want your property to be shown.
- Reverse prospecting on MLS.
- Prepare detailed list of property amenities to have readily available at your home, to include in Marketing Brochure, and assess market impact.
- Proofread MLS database listing for accuracy – including proper placement in mapping function.
- Provide you a copy of the MLS listing so you, too, can proof and request changes.
- Electronically submit your home listing information to the Multiple Listing Service for exposure to all active real estate agents in the area.
M&R Realty, Inc. has compiled a list of activities that are part of the marketing of your home. Currently that list includes 151 items in our “Making Real Estate Simple” marketing system. Steps 54 through 63 are important as they are critical to marketing your home.
Steps 54 - 63
- Immediately submit digital photos of the interior and exterior of your home to the MLS at the same time listing is input allowing buyers and agents to view pictures when narrowing down homes they will actually tour.
- Add property to our team’s Active Listings board.
- Provide you with signed copies of Listing Agreement.
- Submit Home Warranty application for conveyance at time of sale.
- Send emails to all registered buyers on our website looking to buy a home in your area with a flyer and open house information.
- Provide information for all the agents on our team to share your home on individual social networking websites.
- Present your home at the weekly sales meeting.
- Register home in our Everyday Open House database so that we can property field incoming calls from buyers.
- Submit listing to our network for maximum exposure on Craigslist, YouTube, real estate blogs and social media sites.
- Prepare Full Color Marketing brochure for inside your home.
M&R Realty, Inc. has compiled a list of activities that are part of the marketing of your home. Currently that list includes 151 items in our “Making Real Estate Simple” marketing system. Steps 64 through 73 are important as they are critical to marketing your home.
Steps 64 - 73
- Prepare copies of Seller’s Disclosures and Home Owner’s Disclosures to be placed in MLS to be available for buyers; these are to be included in a contract.
- Create a custom “Home Marketing Brochure” to be placed in your home for buyers & buyer’s agents to reference home features, area map, plat/lot map, floor plan (if available), tax information, and other possible buyer benefits. Provide 5 for your property, and replace as needed. This makes your home stand apart in the buyers’ minds long after they have left your property.
- Deliver “Home Marketing Brochure” to your property and display in prominent location for buyers’ easy access.
- Convey all price changes promptly to Internet real estate sites.
- Capture feedback from Realtors after all showings.
- Place call capture sign in your yard so that buyers can call for property information. When they call I will promptly follow up on all these calls and see if I can get the buyer into your home.
- Place regular weekly update calls and emails to you to discuss all showings, marketing, and pricing.
- Research weekly current laws, interest rates, and insurance conditions a it relates to the housing industry, and specifically how it impacts the sale of your property. Notify you of any conditions.
- Notify you immediately of any offers, potential.
- Discuss feedback from showing agents with you to determine if changes will accelerate the sale.
